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11-11-2007, 02:57 PM   #1
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Default Honda gets 20,000 orders for redesigned Fit in Japan

Filed under: Economy, Japan, Honda


Honda has received a flood of orders for the newly redesigned Fit in the two weeks since its launch. That's a good thing for Honda in its home market, where its sales have been flagging. Instead of the projected 12,000 Fits per month, there have been 20,000 orders for the roomier and more efficient Fit since its announcement. The deluge of demand for the new Fit could help Honda take over the top spot as Japan's best-selling car, toppling the Toyota Corolla. It's important to note, however, that in Japan, new model announcements are routinely followed by initial order numbers that exceed expectations (which are then trumpeted by the automakers). In the United States, the clamor around the Fit remains hot, as well, so when the new one makes it here - reportedly within a year - it should equal further positive numbers for Honda.

[Source: Guardian Unlimited]

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